Thumbnail of Triorama blog - From 3D to AI Hub
Thumbnail of Triorama blog - From 3D to AI Hub
Thumbnail of Triorama blog - From 3D to AI Hub
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Product
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May 19, 2025
6
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From 3D to AI: Why We’re Building a Unified Business Assistant

From 3D to AI: Why We’re Building a Unified Business Assistant

From 3D to AI: Why We’re Building a Unified Business Assistant

Why we evolved from building 3D tools to creating a unified AI Concierge platform for eCommerce and enterprise.

The Problem with Fragmented Tools

The average business today runs on a tangled mess of disconnected software. CRMs, ticketing systems, analytics dashboards, campaign tools, configurators, chat plugins, and product databases are all trying to talk to each other through duct-taped APIs and fragile zaps.

Somewhere in between running support, managing product pages, and launching promos, brands lose focus. Customers feel it. So do internal teams. And if you’re a small or mid-sized business, building custom integrations isn’t even on the table.

We felt this pain ourselves, especially while working with clients in 3D and eCommerce. Every feature request sounded reasonable until we realized we were either building another app or gluing together something that should've already existed.

When 3D Alone Wasn’t Enough

We started Triorama to build best-in-class 3D tools. And we did.

  • Interactive Configurators

  • High-performance Viewers

  • AR previews and Virtual Try-ons

These helped eCommerce teams tell better product stories and reduce returns. But what came next was the catch.

Clients started asking:

  • "Can this answer questions too?"

  • "Can it guide users to the right product?"

  • "Can it talk to my support chatbot?"

We realized our 3D tools were only solving a slice of a much larger problem: end-to-end experience orchestration.

Why We Pivoted Toward AI Agents

Instead of building feature after feature, we asked a different question:

What if there was a single interface that knew about your products, understood customer needs, and could talk, show, recommend, and help, all combined in a single thread?

That’s where the AI Concierge was born.

Our new direction is an AI-powered interface with multiple agents under the hood:

  • Sales Agent – Converts leads and captures interest

  • Support Agent – Resolves customer queries, 24/7

  • Marketing Agent – Engages visitors with offers and content

  • Experience Agent – Ties in visual layers like 3D/AR and guided flows

Image showing AI Concierge, with 4 arrow marks pointing at four differnt agents.

And yes, more are on the way, including enterprise-focused agents for operations, maintenance, and industrial support.

Try the AI Concierge on Your Store, Free

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We’re Still Betting on 3D, Just Smarter

Our pivot isn’t a goodbye to 3D. It's an upgrade.

In fact, 3D will become a key app within our platform’s application layer, more on this in an upcoming blog post.ost.

Why? Because product visuals still matter. Especially in industries like:

  • Heavy machinery

  • Medical devices

  • Automotive components

Here, 3D isn't just pretty, it's functional. And AI agents that understand both the visuals and the specs? That’s a game-changer.

Built for Startups, Designed for Enterprises

Most of what we’re building includes context-aware agents, product-aware assistants, and hybrid internal plus external knowledge bases, all of which were previously limited to enterprise systems.

Big companies often build custom solutions for this. But mid-sized teams or fast-growing D2C brands? They need power, without complexity.

That’s who we’re here for.

You shouldn’t have to choose between:

  • DIYing 10 tools

  • Or spending 6 figures on enterprise software

Now you can get the brains of both, in one clean assistant.

Final Thoughts: It All Comes Together

This pivot wasn’t overnight. It came from dozens of conversations, failed experiments, internal tools, and honest reflections.

We didn’t ditch 3D. We evolved it.

And now, we’re inviting you to try the AI Concierge and help shape what comes next.

Got Questions or Want to Collaborate?

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